Turn Followers into
Booked Consultations
Social media is your practice's most powerful word-of-mouth engine. NPG builds and manages a social presence that attracts your ideal patients, builds lasting trust, and drives a measurable stream of new patient inquiries.
See Whats included Get a Social Media Audit921K+
Total Instagram reach
Across 19 practices
15+
Years of Experience
within our entire team
59K+
Total link clicks driven
Across FB + IG
98%
Client Satisfaction Rate
based on feedback
The Business Case
Social Media Isn't Optional Anymore.
68% of patients research orthodontic practices on social media before booking a consultation. If your practice doesn't have a strong, consistent social presence, you're invisible to a massive segment of your potential patient base.
More importantly, social media is the most cost-effective way to build the kind of community trust that turns patients into advocates — people who refer their friends, family, and colleagues to your practice.
- Build brand awareness in your local market
- Attract and pre-qualify new patients before they call
- Showcase patient transformations and build social proof
- Stay top-of-mind with existing patients for referrals
Visual storytelling, Reels, Stories, and patient transformations that build your brand and drive DMs.
Community building, targeted advertising, and reputation management for your local patient base.
TikTok
Short-form video content that reaches younger patients and families in your market with authentic, engaging stories.
What's Included
Everything We Do for Your Social Presence
Content Creation & Posting
No templates. No cookie-cutter layouts. Every website we build is designed from scratch around your brand, your team, and your patient community. Your site will look and feel like you — and no one else.
Community Management
We actively monitor and respond to comments, messages, and reviews on your behalf — keeping your community engaged and your reputation protected.
Growth Strategy
A custom social media growth strategy built around your local market, your ideal patient profile, and your practice's unique story and competitive advantages.
Monthly Performance Reports
Clear, jargon-free monthly reports showing follower growth, engagement rates, reach, and — most importantly — how social is contributing to new patient inquiries.
Patient Story Campaigns
We help you capture and share authentic patient transformation stories (with permission) — the most powerful social content for building trust and driving referrals.
Paid Social Advertising
Strategic paid campaigns on Facebook and Instagram that target your ideal patients in your local area — amplifying your organic efforts and accelerating growth.
Do you create the content or do we have to provide it?
We handle all content creation — copywriting, graphic design, and video editing. For patient testimonial content, we'll work with you to gather the necessary photos and permissions. You review and approve all content before it goes live.
How do you measure success?
We track follower growth, engagement rates, reach, website traffic from social, and — most importantly — new patient inquiries attributed to social channels. We report on all of these monthly and tie them back to your practice's revenue goals.
What if we already have social accounts?
We audit your existing accounts, optimize your profiles, and build on what you've already established. We never start from scratch when there's existing equity to leverage.
Common Questions
Your Social Media Questions, Answered
We know practice owners have real questions about what social media management actually involves and what it costs. We've answered the most common ones here.
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